The future of media is online. With more than 2.7B people now online the Internet offers unparalleled access to unimagined multimedia resources to almost half of the global population with both variables rising at rapid pace every day. In 2009 the multimedia content available online is doubling every three and a half months. By comparison - it took 13 years for the television as we know it to reach 50 million users; it took 4 years for the Internet to reach 50m - Facebook reached 100m users in 9 months!
YouTube is the second largest search engine worldwide and has over 100m pieces of content. If you produce an amazing content and target it correctly it can reach millions of users in a matter of days, even hours.
At FourthColor we know that we now live in multimedia times. Our dedicated creative team can produce any type of media content and offer an integrated marcom product - from Flash and HD, to mobile and augmented reality.
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